The late Betty White was known for many things. From Sue Ann Nivens on the Mary Tyler Moore Show, to Rose Nylund on “Golden Girls”, she was an iconic star during her seven decade career. She never slowed down, and even hosted SNL at the age of 88!  

But Betty White was also known as a fierce animal advocate who devoted her life to helping the vulnerable. She grew up loving animals, telling Smithsonian Magazine that both her mother and father were animal lovers. Thanks to them, she said, “there isn’t an animal on the planet that I don’t find fascinating and want to learn more about.” She went on to use her platform at every opportunity to champion animal rights. 

She created and hosted the series “Pet Set”, where she would interview celebrities and their pets. It has has recently been restored for digital viewing.  

She was also a trustee of Morris Animal Foundation from 1971 to 2013. And in 2010, she established the Betty White Wildlife Fund in response to the Deepwater Horizon oil spill.  

Betty White was also involved  with the Greater Los Angeles Zoo Association (GLAZA), a  nonprofit associated with the Los Angeles Zoo. She got involved at the zoo’s opening in 1996, and eventually became Chair of the organization’s board in 2010.  

The Betty White Challenge

To honour Betty White’s life and celebrate what would have been her 100th birthday, the online community has started the Betty White Challenge. On January 17th, 2022, Betty White’s 100th birthday, animal lovers from around the world will donate $5 in her name. This will keep her spirit alive while giving her the birthday celebration she deserves.  

As a non-profit organization that takes in thousands of animals with nowhere to turn every year, it would mean the world to us to be considered as your charity of choice for this challenge It’s thanks to our supporters that every one of our  animals can find a warm, safe place to rest and receive unconditional love  from our caring staff, volunteers and foster parents.  

Join us in celebrating a TV icon and animal advocate by donating what you can in Betty White’s name.